Service · Website + AI
Signature + AI Concierge. The website that answers for you.
Everything in the Web Signature, plus an AI concierge that looks after your clients when your team cannot: at night, at the weekend and in their own language. It books into your diary and passes your team only the enquiries worth pursuing, with the summary ready.
Who it is for.
- Your clients write to you at eleven at night, and today they hear back the next morning, by which time they may have booked elsewhere.
- They write in languages your team does not speak, or not at every hour.
- You serve clients in other time zones: families choosing a boarding school from Shanghai, or buyers looking at Marbella from London.
- Your team spends hours on enquiries that were never going to book, while the good ones wait in the same queue.
What it includes.
The whole Web Signature.
Strategy, native copy with Chinese included, photo and video direction, bespoke design and development, booking on the website, local SEO and hosting in Switzerland.
Six languages, at any hour.
German, French, Italian, English, Spanish and Chinese. The concierge replies 24/7 in whichever language it is written to, within seconds.
On the website and on WhatsApp.
The same concierge answers on both channels, with the same information and the tone of your house.
Books into your diary.
It offers real slots and writes the appointment straight into your diary, with no double bookings and no calls.
Qualifies every enquiry.
Before anyone steps in, it establishes budget, timeframe, intent and language. It asks naturally, as a good front desk would.
A summary for your team.
Your team receives only the enquiries worth pursuing, with the summary written in its own language, whatever language the client writes in.
Connected to your diary or CRM.
Every enquiry arrives with a name, interest, timeframe and language, without anyone copying data by hand.
Configured under the nFADP and GDPR.
Only the data needed, for a clear purpose, with access only for those you choose. Before it is switched on, I set out in writing which services are involved and where they process the data.
With clear limits.
It gives no medical diagnoses and does not replace your team: it answers when your team cannot, and leaves them what only a person should do.
How we work.
- Before signing
Strategic Diagnostic.
I study your website, your competitors and how enquiries reach you today, and we go through it in a 50-minute call. That is where the scope and the fixed price come from.
- Weeks 1 to 3
Script for the website and the concierge.
I write what each visitor must understand and what the concierge does: what it answers, what it asks in order to qualify and when it passes the enquiry to your team. You approve it before design begins.
- Weeks 3 to 8
Design and build.
I design and build the website in your languages, and connect the concierge to your diary or CRM and to WhatsApp.
- Weeks 8 to 10
Testing and the data note.
I test the concierge in all six languages with the questions your team receives every week. I give you the note on which services process data and where, and I do not switch it on without your approval.
- Weeks 10 to 12
Launch.
I publish the website, switch on the concierge and go through the first summaries with your team, to fine-tune the tone and the qualification criteria.
How payment works.
- 50%On signatureCHF 16,000 · €17,150
- 30%On approval of the designCHF 9,600 · €10,290
- 20%At launchCHF 6,400 · €6,860
What you have at the end.
- Your website live in the agreed languages, Chinese included.
- The concierge live on the website and on WhatsApp, in six languages, 24/7.
- Your diary or CRM connected: appointments and qualified enquiries arrive on their own.
- The concierge’s script in writing, approved by you.
- The written note on which services process data and where.
- Core Web Vitals in the green and the website hosted in Switzerland.
What it does not include.
- Answers that only your team can give, such as a medical diagnosis, a property valuation or an admissions decision. The concierge passes those to a person.
- Developing the concierge after launch, with new questions and new services, the use of the AI and maintaining the website. That is the Ongoing Partnership, which always comes with the concierge.
- Photo and video production and the WhatsApp messages Meta charges for, which are paid separately.
The seven services
- AuditStrategic DiagnosticWhere every website project begins. I study your website, SEO, competitors and how you win clients, we go through it in a 50-minute call, and the plan is yours to keep.CHF 3,500›
- AutomationAutomation AssessmentFor the website you already have. I study how it is built and what can be automated with AI, and set out in writing how and at what fixed price, within a week.CHF 2,000›
- RescueRescue SprintFor the website that is already costing you clients. Key pages, speed, SEO and lead capture, put right in three to four weeks without starting over.From CHF 6,000 to 9,000›
- WebsiteWeb EssentialThe essentials of your website, made to the same standard. Up to eight pages, in two languages and Chinese, in five or six weeks, at a fixed price.From CHF 13,000›
- WebsiteWeb SignatureA new website, designed from scratch in your clients’ languages, with online booking, local SEO and hosting in Switzerland. Eight to ten weeks, at a fixed price.From CHF 20,000›
- Website + AISignature + AI ConciergeThe Web Signature plus an AI concierge that answers, books and qualifies in six languages, on the website and on WhatsApp. Ten to twelve weeks, at a fixed price.From CHF 32,000You are here
- ContinuityOngoing PartnershipYour website, maintained and improved every month after launch. Local SEO, visibility in AI assistants, content and the concierge, with a monthly report and review with me.From CHF 3,500 a month›
Questions
What I am often asked.
If your question is not here, we will answer it in the diagnostic call.
What changes compared with the Web Signature?
Picture the same enquiry at 23:47. With the Web Signature, the client finds an excellent website, leaves a message and waits for your team to read it in the morning. With the concierge, they get a reply in their language within seconds, the appointment is in your diary and your team finds the summary when they arrive. The website is the same; what changes is who answers at that hour.
Does a fast reply really matter that much?
A study published in Harvard Business Review, ‘The Short Life of Online Sales Leads’ (March 2011), found that firms which tried to contact a lead within the first hour were nearly seven times as likely to qualify it as those that took longer. The first reply took 42 hours on average, and 23% of the firms never replied at all.
What if it does not know the answer?
It says so, and passes the question to your team with the context of the conversation. I set it up that way on purpose: I would rather it said ‘my colleagues will confirm that for you’ than improvise.
Where is the data processed?
The website is hosted on servers in Switzerland. The concierge also relies on third-party services, such as WhatsApp, so before switching it on I set out in writing which ones are involved and where they process the data. You decide with that note in hand.
Which diary or CRM does it connect to?
One diary and one CRM that allow a connection are included in the price: for example Google Calendar, Outlook, HubSpot, Salesforce or Pipedrive, or your sector's software if it allows one. Each additional connection is quoted separately. If your software does not allow a connection, each contact reaches you by email with its summary. We check this in the diagnostic, so that nobody has to copy a single detail by hand.
What is paid separately?
Three things, and I set them out in writing before we begin. Photo and video production, at a fixed price that you approve before anything is shot. WhatsApp: the account is in your name and you pay Meta directly, so the number and the conversations are yours; Meta charges per delivered message: templates, such as reminders and follow-ups, and since October 2026 also replies beyond the 1,000 free ones each month per number; before it goes live I give you a monthly estimate. And the use of the AI that answers, which is included in the Ongoing Partnership fee: the concierge needs that upkeep to stay current, so the two go together.
How much does it cost, and how is it paid?
From CHF 32,000 or €34,300, at a fixed price and in three payments: 50% on signature, 30% on approval of the design and 20% at launch. The Strategic Diagnostic comes first, and it is deducted in full.
Your reception closes. Your clients keep writing.
Start with the Strategic Diagnostic: I study how enquiries reach you today and where they are lost, and we go through it together in a 50-minute call.