Private clinics · Switzerland
Websites for private clinics in Switzerland.
For clinics in aesthetic medicine, longevity, dermatology, plastic surgery and premium dentistry across Switzerland, and for the international patients who travel to them. A website that behaves like your practice: precise, discreet and in each patient’s language.
Concept · ARVE Klinik Zürich
The highlights.
Every result beside its reference range. Explained in everyday words.
The appointment is booked in a window, without leaving the page. One question per screen.
A concierge that answers in six languages. At 23:47 too.
A day at the clinic, room by room. Before you arrive.
What insurance covers, worked out before the appointment. No surprises on the invoice.
Patients decide before they call.
Someone looking for a private clinic compares in silence. They read, look at who is on the team, try to find out what it costs and return to the website several times before getting in touch. Your website is the first consultation, and it takes place without you.
In Switzerland, that consultation also has rules. The federal Medical Professions Act requires advertising to be objective, to meet a public need and to be neither misleading nor intrusive. And Swiss data protection law treats health data as sensitive personal data.
That is why I do not design a clinic’s website as if it were a hotel’s. I design it like a consultation: with the tone, the order and the discretion your patients expect of you.
In figures.
- 6
languages your concierge answers in, Chinese included.1
- 24/7
answering, booking and qualifying, outside your opening hours too.1
- ≤ 2.5 s
to show what matters on a phone.2
- 1
person to talk to, from the first call to the launch.
- 1 With Signature + AI Concierge.
- 2 Largest Contentful Paint, the “good” threshold of Google’s Core Web Vitals, measured on mobile before delivery.
What your website has to solve.
Trust in seconds.
Patients decide whether to trust you with their face, their body or their health before they have read a paragraph. Your team, their training, your facilities and your process, visible and named.
Booking without a phone call.
A patient who wants an appointment at eleven at night will not wait for reception to open. Online booking by treatment, confirmed by email and, if you wish, by WhatsApp.
Your patients’ languages.
German, French, Italian and English depending on your canton, and Simplified Chinese for patients from further afield. Each version written as if it were the original.
Medical advertising that complies.
Objective copy, with no promised results and no superlatives. Everything the website says is something your medical director can sign.
Health data, protected.
Forms and concierge compliant with the nFADP and GDPR, collecting only the data needed and hosted on servers in Switzerland.
Prices, with judgement.
Premium patients are not looking for the lowest rate, but they want to know what to expect. What each programme includes and, if you so decide, an indicative price.
How I build it.
Script before design.
Together we decide what each patient must understand and do on each page, and I write it down before drawing anything.
Designed to measure.
No templates. The website starts from your brand, your treatments and your city.
Booking and AI Concierge.
With Signature + AI Concierge, an assistant answers in six languages, books into your diary and hands your team a summary ready to read. It gives no medical diagnoses.
Fast on mobile.
Google’s Core Web Vitals in green, measured on mobile before delivery.
Hosted in Switzerland.
On servers in Switzerland, under Swiss data protection law.
One point of contact.
You deal with me, from the first call to launch.
Studio concept · the brand is imaginary, the work is real
See it in a concept.
ARVE Klinik Zürich is an imaginary clinic that shows the standard: guided booking in a window over the page itself, an AI concierge and the whole site in six languages, Chinese included.
See ARVE Klinik Zürich ›Where to begin.
Everything begins with a study that is deducted afterwards: the diagnostic or, if you only want to automate the website you already have, the automation assessment. Then, whichever service your clinic needs.
- AuditStrategic DiagnosticWhere every website project begins. I study your website, SEO, competitors and how you win clients, we go through it in a 50-minute call, and the plan is yours to keep.CHF 3,500›
- AutomationAutomation AssessmentFor the website you already have. I study how it is built and what can be automated with AI, and set out in writing how and at what fixed price, within a week.CHF 2,000›
- RescueRescue SprintFor the website that is already costing you clients. Key pages, speed, SEO and lead capture, put right in three to four weeks without starting over.From CHF 6,000 to 9,000›
- WebsiteWeb EssentialThe essentials of your website, made to the same standard. Up to eight pages, in two languages and Chinese, in five or six weeks, at a fixed price.From CHF 13,000›
- WebsiteWeb SignatureA new website, designed from scratch in your clients’ languages, with online booking, local SEO and hosting in Switzerland. Eight to ten weeks, at a fixed price.From CHF 20,000›
- Website + AISignature + AI ConciergeThe Web Signature plus an AI concierge that answers, books and qualifies in six languages, on the website and on WhatsApp. Ten to twelve weeks, at a fixed price.From CHF 32,000›
- ContinuityOngoing PartnershipYour website, maintained and improved every month after launch. Local SEO, visibility in AI assistants, content and the concierge, with a monthly report and review with me.From CHF 3,500 a month›
Questions
What I am often asked.
If your question is not here, we will answer it in the diagnostic call.
Can my website show treatment prices?
It can, and it often should. Many private clinics publish the price of a first consultation or what each programme includes. We decide according to your positioning, and your medical director reviews the final text.
Does the AI Concierge give medical advice?
No. It answers practical questions, books appointments and qualifies each enquiry. Any medical question is passed to your team.
Where is my patients’ data stored?
The website is hosted on servers in Switzerland. If it includes the AI Concierge, I set out in writing which services are involved and where they process the data before it is switched on.
Which languages can the website be in?
Your patients’ languages. In Zurich, Zug or Basel, German and English are usually enough; in Geneva and Lausanne, French and English; in Lugano, Italian. English for patients who travel from abroad, and Simplified Chinese if you receive patients from Asia.
How much does it cost?
A Web Signature starts at CHF 20,000, or CHF 32,000 with the AI Concierge, at a fixed price with 50/30/20 payments. If what you need fits into fewer pages, Web Essential starts at CHF 13,000, to the same standard. Before it comes the Strategic Diagnostic, at CHF 3,500, deducted in full.
Your clinic takes care of every detail. Your website should do the same.
Start with the Strategic Diagnostic. I study your website, your competitors and how you win patients, and we go through it together in a 50-minute call.